The Background

The King John School is a large, oversubscribed secondary academy school in South Benfleet, Essex, with nearly 2000 pupils on roll.

Rated ‘Outstanding’ by Ofsted, the King John School already had a strong reputation in the local area when we began working together. However, the school wanted to attract a greater number of top-quality pupils – particularly for Sixth Form study – in the face of mounting competition from other local schools.

How We Helped

When The King John School came to us for help, we knew how to begin – with a complete audit to assess its marketing materials against those of its competitors. The results showed that, with a bit of expertise, we could easily show prospective pupils and parents why The King John School should top their list of chosen schools.

Following a website redesign and a new Sixth Form prospectus, both students and parents are better informed as to why The King John School is a truly ‘outstanding’ place to learn and develop, while the school now communicates its excellent qualities with ease.

What The King John School says

“We have worked with Garda for several years now. Garda always take our briefs seriously, listen to what we want, are patient, professional and always meet our tight deadlines and arrange their diaries to fit in with ours, every time.

It is with pleasure that the school highly recommends Garda for all your design needs.”

Our client since


No. of projects


Projects completed

School website

Prospectus redesign

40-page courses guide