business headache

Is marketing your business a headache?

By | Design, Marketing

Is marketing your business a headache?

Imagine the scenario. You get to your desk and check your diary to see what the day has in store for you.

Then you see it.

‘Marketing brainstorm’ blocked into the whole day – a bright idea you had eight months ago when you knew you had to plan something in, when you were feeling excited about new business ideas, and when you hoped you might feel inspired eight months down the line to spend some time on your marketing!

How do you feel? Excited? Raring to go? Or doubtful, resentful and wishing you could spend the day doing anything but marketing?

Read More

Do you practise ‘as and when’ marketing?

By | Design, Marketing

How do you go about your marketing? Do you have a dedicated marketing strategy, planned and executed across the year?

Or do you practise ‘as and when’ marketing – implementing the odd campaign when you need it, or when you have the chance, time or inclination to do so?

If you fall into the second category, you’re certainly not alone. Many businesses just like yours take those snap chances to implement their marketing as and when they can, or as and when they want to. Read More

The power of tangible marketing

By | Design, Marketing

In an age when customer engagement seems to be focused in the digital realm, it’s easy to forget some of those time-honoured techniques that can do wonders for our business – like tangible takeaways!

Don’t you just love it when you get that unexpected freebie from a business? Or that really useful gadget to keep on your desk for emergencies? And the chances are, if you love it happening to you, your customers will love it too. Read More

Consistent marketing

The benefits of consistent marketing

By | Design, Marketing

Consistency is Key

Consistent marketing is rather like painting the Forth Bridge, isn’t it? Just when you think you’re done, there’s more to do!

The thing is, just like those persistent painters who keep plugging away with their paintbrushes, you must do the very same when it comes to marketing your business. After all, how bad would the Forth Bridge look otherwise? And how effective would your marketing be if you weren’t consistent? Read More

Marketing Review

Does your business suffer from these four problems?

By | Design, Marketing

Take a look at these signs below… If any sound familiar, a marketing review may be for you:

  • You have a website, but it doesn’t show your business at its best
  • You struggle winning tenders, even though your company could deliver the goods
  • Your branding was on trend once, but now looks outdated compared to your competitors’
  • You know there are inconsistencies across your marketing, but you don’t have the time to review them yourself Read More
Importance of copy writing

Five reasons why good copy is so important

By | Design, Marketing

“Bad copy writing slows things down; good writing speeds them up,” according to Kenneth Roman. And, as the former CEO of world-famous ad agency Ogilvy & Mather, he should know. Your copy writing really is fundamental in deciding whether your marketing efforts pay off or are just a waste of time.

Unfortunately, however, the crucial words are too easily forgotten.

So why is good copy writing important? Read More

Genuine photography wins over stock imagery

Why genuine photography wins over stock imagery – every time

By | Design, Marketing

A picture tells a thousand words – but what does genuine photography say about your business that stock imagery can’t?

Before going further, this isn’t a post to deride the quality of stock images out there. There are thousands of beautifully styled online images by talented photographers, so it’s little wonder many businesses use them as a quick, cheap route to visual branding.

However, this post might make you think twice about the impact of those images, and whether you should be using them at all – especially when compared with the far better results you’d get with genuine photography.

Read More

31st July 2019 in Design, Marketing, News, Print

The power of print: how we helped Southend Care make an impact

Since it was created in 2017, Southend Care has delivered outstanding care and support services to many of the most vulnerable citizens in Southend-on-Sea. From residential care and supported living…
Read More
6th November 2018 in Design, Marketing, News, Print, Web

Advertising and PR services from Garda

Garda’s team write editorial features and advertising content that really tell the story of your brand. We add value to your business by copywriting, finding images, and creating artwork. What's…
Read More
6th November 2018 in Design, Marketing, News, Print, Web

Build your brand right from the start with Garda

Want to build your business on strong foundations? Garda loves to work with start-up businesses to get branding, websites and image right from the start. That’s why we were excited…
Read More
10th July 2018 in Design, Marketing, News, Print, Web

Successful Encore for Take the Stage UK

On July 8th dance and performing arts schools from across Essex took part in the second fantastic show from Take the Stage UK, held at the Cliffs Pavilion. Garda were…
Read More
9th May 2018 in Design, Marketing, News

Garda strikes gold at the Essex Digital Awards

On the 3rd May we attended the much anticipated, Essex Digital Awards at Hylands House, Chelmsford.
Read More
15th February 2018 in News

Adding value for 15 years

We often advise clients to take stock of their achievements and celebrate their success. It’s a tough out there and no mean feat to keep a small business afloat. So…
Read More
3rd May 2018 in News

A passion for print

Print. We encounter it everyday, but it’s easy to overlook the complexities involved in producing first class quality items. When the guys at DB approached us for a new website,…
Read More

Building a relationship with our customers and growing trust in us means that we will do our very best to get them ahead
#customerreview #customerfeedback

What does Garda offer as a full service marketing and design agency? Take a look at our services to find out what many of our customers have contacted us on over the past 15 years...
#branding #print #webdesign #advertising #socialmedia #GardaMarketing
https://t.co/vHFhoDV08I

We're always very appreciative of reviews, especially when they're as good as this! #customerfeedback #customerreview

Are you telling your business’ story? With great copy, images and artwork we add value to any advertising campaign, whether for a local newspaper, bus rear or billboard. We really get to the heart of your company by telling the stories that matter to you.
#advertising #essex