Print

If you were in business before the internet took off, you’ll remember how much of your marketing made it into print.

From brochures, flyers and banners through to posters, media ads, exhibition stands and even beer mats – printed materials were the mainstay of promoting your business, products and services.

These days, the web has opened up a wealth of new marketing opportunities. You can run targeted ad campaigns on Google and Facebook. You can tap your phone on someone else’s to exchange an electronic business card. You can run complex inbound marketing campaigns to drive sales and build up your mailing lists. Add to this your Twitter and LinkedIn profiles, your website and blog – these, and more, give you a whole range of effective marketing channels that are often cheaper than print.

It’s a mistake, though, to think that print marketing is dead. Far from it. As recently as 2017, the UK was still the world’s fifth-largest producer of print products and the industry had a turnover of £13.8 billion. There’s still a huge demand to keep those presses in action! Read More

When Quirks Estate Agents wanted to establish a new brand aimed at the premium end of the Essex property market, they asked Garda to help them make an impact. Read More

In a world obsessed with digital marketing and online campaigns we have been busy with print and branded promotional. Items such as pens, USB sticks, diaries, calendars and pads are making a bit of a comeback as businesses realise the importance of keeping in touch with their customers and managing existing customer relationships.

While digital marketing and email communications are important, something tangible will help you stand out. You’ll cut through the digital noise and bypass the clutter of an overflowing inbox. Read More