A global pandemic can certainly be considered an uncertain time. And as the initial lockdown eases for many businesses, how should you adapt your marketing? In uncertain times, can you go back to your usual marketing strategy or do your clients need something different? We’ve outlined some suggestions below for marketing in uncertain times.
We can’t ignore our new normal. And it would be naïve to think things will go back to how they were overnight. To keep your business going (and hopefully growing), it’s time to adapt. This might mean changing your marketing strategy. Is it a reflection of the current landscape?
You might reason that time spent on marketing is wasted time at the moment. But marketing is essential to understand what clients want, how you can provide it and how to shout about the fact you’re doing it. Read More
As we’re at home much more than we used to be, we are increasingly accessing information online. So, optimising your website for mobile devices is more important than ever to maintain user interaction. And with Brits spending on average, 2 hours and 34 minutes online on their smartphones every day, it makes good business sense even after a global pandemic (source ONS).
We work hard to get under the skin of your company and having the time to get to know you is important to us. However, after meeting Redbrooks’ new Managing Director on the 12 December 2019, we delivered a rebrand, new photography and a new website in just eight weeks.
Since it was created in 2017, Southend Care has delivered outstanding care and support services to many of the most vulnerable citizens in Southend-on-Sea.
From residential care and supported living to complex reablement and day services, the company – which is wholly owned by Southend Borough Council – has a vision to be the first organisation people local turn to for care and support services. Read More
Garda’s team write editorial features and advertising content that really tell the story of your brand. We add value to your business by copywriting, finding images, and creating artwork. What’s more, we really get to the heart of your company by telling the stories that matter to you.
TWO Services commercial cleaning company is just one of our clients that have several high-profile articles in trade magazines.
In addition, PR and advertising will build your company’s reputation, attract customers, and even new employees.
Are you telling your business’ story? Contact us to find out how we can help.
Want to build your business on strong foundations?
Garda loves to work with start-up businesses to get branding, websites and image right from the start.
On July 8th dance and performing arts schools from across Essex took part in the second fantastic show from Take the Stage UK, held at the Cliffs Pavilion.
Garda were delighted to have played a part in making this a success. Overall, we provided a full package of promotional marketing, encompassing branding, website, advertising, social media, stationery and the event programme.
This showcase has become an anticipated annual event, with the next one to take place on Saturday 6th July 2019. So, we look forward to continuing to work with Take the Stage to ensure another sell-out show.
To see some of our work for Take The Stage UK click here.
We often advise clients to take stock of their achievements and celebrate their success. It’s a tough out there and no mean feat to keep a small business afloat. So it’s time to follow our own advice and take a moment to appreciate that Garda have now been making a big difference to small businesses for 15 years.
It’s hard to believe that during that time Garda have clocked up over 7,225 jobs, helped develop 39 brands and worked with nearly 100 satisfied organisations. Thanks to everyone who has been part of the journey so far, and if you’d like discuss your marketing needs, then we’d love to hear from you.